Services/Analytics & Tracking
Measure Everything

Know exactly what's working — and what's not.

Full analytics infrastructure so every marketing dollar is tracked, every lead is attributed, and every decision is data-backed.

100%
Of leads attributed to source
0
Guessing games about ROI
1
Dashboard to see everything
What's Included

Everything you need. Nothing you don't.

Most businesses are flying blind. They know they're getting leads but have no idea which channel, campaign, or keyword is responsible. We set up the full data infrastructure — Google Analytics 4, Search Console, call tracking, and custom dashboards — so you always know your cost-per-lead and cost-per-client.

Google Analytics 4 setup

Full GA4 configuration including goals, events, conversions, and audience segments — set up correctly from the start.

Google Search Console integration

Connect GSC to track organic rankings, click-through rates, and which queries are bringing visitors to your site.

Conversion tracking (forms & calls)

Every form submission and phone call tracked back to its source — organic, paid, social, or direct.

Google Tag Manager setup

Clean tag management so tracking is maintainable, flexible, and doesn't slow down your site.

Custom reporting dashboard

A simple, visual dashboard that shows your most important numbers — updated automatically and accessible anytime.

Monthly analytics review

We walk through your data each month, explain what it means, and translate it into concrete next actions.

How It Works

Simple process. Serious results.

01

Audit Existing Tracking

We review what's already in place and identify gaps, errors, and missing conversion events.

02

Configure & Connect Tools

GA4, GSC, GTM, call tracking, and any ad platforms — all connected and configured correctly.

03

Build Your Dashboard

We build a custom reporting view that shows the numbers that matter to your specific business.

04

Train & Hand Off

We walk you through how to read your data and set up a monthly review cadence.

FAQ

Common questions

Do I need Google Analytics if I run ads?

Absolutely. Ad platforms show you impressions and clicks — Analytics shows you what happens after the click. Without it, you're guessing at ROI.

What's the difference between GA4 and Universal Analytics?

Universal Analytics was sunset in 2023. GA4 is the current standard. It tracks users across devices, uses events instead of sessions, and integrates with Google's AI features.

How do you track phone calls?

We use dynamic number insertion to assign unique phone numbers to different traffic sources, tracking which campaigns drive actual phone leads.

Can you fix tracking that was set up wrong?

Yes — this is one of the most common things we fix. Incorrect tracking gives you false data and leads to bad decisions. We audit and correct it.

Ready to get started?

Free discovery call. No pitch deck. Just an honest conversation about what you need and whether we're the right fit.

Book Your Free Audit →