The Complete Paid Media Stack.
One Team. Full Accountability.
Google Ads, Meta & Instagram Ads, and Retargeting — run as a unified system, not three disconnected campaigns. Every dollar tracked. Every lead attributed.
Each channel does a different job.
Google Ads
Reach buyers the moment they search
Google Search Ads put your business in front of people who are actively searching for exactly what you offer. High-intent traffic. Measurable ROI. Full attribution.
Best for businesses that want immediate leads from people already searching for their service.
- Keyword research & negative lists
- Search, Performance Max & LSAs
- Conversion tracking setup
- Landing page optimization
- Weekly bid management
- Monthly strategy calls
Meta & Instagram Ads
Reach clients before they search
Facebook and Instagram ads interrupt the scroll with your offer — reaching people before they know they need you. Ideal for awareness, demand generation, and retargeting.
Best for businesses that want to build brand awareness and generate demand in their local market.
- Audience targeting & lookalikes
- Creative strategy & ad design
- Full-funnel campaign structure
- Lead gen forms & landing pages
- Meta Pixel & Conversions API
- Weekly creative rotation
Retargeting
Win back visitors who left without converting
97% of first-time visitors leave without contacting you. Retargeting re-engages them across Google, Meta, and display networks — keeping your brand in front of warm prospects until they're ready.
Essential for any business running paid ads or SEO. Retargeting maximizes the value of all other traffic sources.
- Google & Meta pixel setup
- Custom audience segmentation
- Sequential ad creative
- Cross-platform retargeting
- Frequency capping & rotation
- Attribution & ROI reporting
How the channels work together
Running Google Ads and Meta Ads in isolation leaves revenue on the table. The real power is in the system.
Awareness
Reach cold audiences on Facebook & Instagram before they start searching.
Capture Intent
Appear at the top of search when warm prospects search for your service.
Convert Fence-Sitters
Re-engage visitors who left without converting across all platforms.
Closed Client
The funnel repeats as happy clients become advocates and referral sources.
Awareness
Reach cold audiences on Facebook & Instagram before they start searching.
Capture Intent
Appear at the top of search when warm prospects search for your service.
Convert Fence-Sitters
Re-engage visitors who left without converting across all platforms.
Closed Client
The funnel repeats as happy clients become advocates and referral sources.
Everything included — no surprises.
Google Ads
- Search campaign build & structure
- Keyword research & negative lists
- Ad copy (3–5 variants per ad group)
- Conversion tracking (calls, forms, bookings)
- Weekly bid optimization
- Quality Score improvement
Meta & Instagram
- Campaign & ad set architecture
- Audience research & lookalike builds
- Ad creative (image, carousel, video)
- Lead gen form setup
- Meta Pixel & Conversions API
- A/B testing cadence
Retargeting
- Pixel installation across all platforms
- Custom audience segments by behavior
- Sequential retargeting creative
- Cross-platform deployment
- Frequency & recency targeting
- Cart/lead abandonment sequences
Reporting & Strategy
- Unified cross-channel dashboard
- Weekly performance snapshots
- Monthly strategy call
- Cost-per-lead by channel
- Attribution modeling
- Quarterly channel review
Ready to turn ad spend into revenue?
Book a free paid media audit. We'll review your current setup, identify what's wasting budget, and show you what a unified paid media system looks like for your business.
Book Your Free Audit →